Brightika, Inc. ("Brightika, Inc.", "us", "we", or "our")
operates websites, games and mobile applications (the "Service").
This page informs you of our
policies regarding the collection, use, and disclosure of personal data when you use our Service and the
choices you have associated with that data.
We use your data to provide and improve the Service.
By using the Service, you agree to the collection and use of information in accordance with this policy.
Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings
as in our Terms and Conditions.
Definitions Service
Service
means websites and mobile applications operated by Brightika, Inc.
Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those
and other information either in our possession or likely to come into our possession).
Usage
Data
Usage Data is data collected automatically either generated by the use of the Service or
from the Service infrastructure itself (for example, the duration of a page visit).
Cookies
Cookies are small pieces of data stored on your device (computer or mobile device).
Data Controller
Data Controller means the natural or legal person who (either alone or jointly or
in common with other persons) determines the purposes for which and the manner in which any personal
information are, or are to be, processed.
For the purpose of this Privacy Policy, we are a
Data Controller of your Personal Data.
Data Processors (or Service Providers)
Data
Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the
Data Controller.
We may use the services of various Service Providers in order to process your
data more effectively.
Data Subject (or User)
Data Subject is any living individual
who is using our Service and is the subject of Personal Data.
Information Collection And Use
We collect several different types of information for various purposes to provide and improve our
Service to you.
Types of Data Collected Personal Data
While
using our Service, we may ask you to provide us with certain personally identifiable information that can
be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but
is not limited to:
Email address
First name and last name
Your messages to the
Service (e.g. chat logs and support tickets)
Other data you choose to give us (e.g. data to
identify your issue with the Service or identify a lost account)
Cookies and Usage Data
Usage Data
We may also collect information that your browser sends whenever you
visit our Service or when you access the Service by or through a mobile device ("Usage Data").
This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP
address), browser type, browser version, the pages of our Service that you visit, the time and date of
your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
When you access the Service by or through a mobile device, this Usage Data may include
information such as the type of mobile device you use, your mobile device unique ID, the IP address of
your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique
device identifiers and other diagnostic data.
We also create our own specific ID for you when
you use the Service.
Tracking Cookies Data
We use cookies and similar tracking
technologies to track the activity on our Service and hold certain information.
Cookies are files
with small amount of data which may include an anonymous unique identifier. Cookies are sent to your
browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and
scripts to collect and track information and to improve and analyze our Service.
You can instruct
your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not
accept cookies, you may not be able to use some portions of our Service.
Examples of Cookies
we use:
Session Cookies. We use Session Cookies to operate our Service.
Preference
Cookies. We use Preference Cookies to remember your preferences and various settings.
Security
Cookies. We use Security Cookies for security purposes.
Advertising Cookies. Advertising Cookies
are used to serve you with advertisements that may be relevant to you and your interests.
Third-Party Data
Data we receive from our partners. This data may include information we receive
if you link a third party service (e.g. Facebook, Google) with the Service, information from platforms
that the Service run on (e.g. to verify payments), information for advertising and analytics purposes.
Use of Data Brightika, Inc. uses the collected data for various
purposes:
To provide and maintain our Service
To notify you about changes to our Service
To allow you to participate in interactive features of our Service when you choose to do so
To provide customer support
To gather analysis or valuable information so that we can
improve our Service
To monitor the usage of our Service
To detect, prevent and address
technical issues
Legal Basis for Processing Personal Data Under General Data Protection
Regulation (GDPR)
If you are from the European Economic Area (EEA), Brightika, Inc.'s legal basis
for collecting and using the personal information described in this Privacy Policy depends on the Personal
Data we collect and the specific context in which we collect it.
Brightika, Inc. may process
your Personal Data because:
We need to perform a contract with you
The processing is in
our legitimate interests and it's not overridden by your rights
For payment processing purposes
We need to perform a contract with you
To comply with the law
Retention of Data Brightika, Inc. will retain your Personal Data only
for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your
Personal Data to the extent necessary to comply with our legal obligations (for example, if we are
required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal
agreements and policies.
Brightika, Inc. will also retain Usage Data for internal analysis
purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to
strengthen the security or to improve the functionality of our Service, or we are legally obligated to
retain this data for longer time periods.
Transfer Of Data Your
information, including Personal Data, may be transferred to and maintained on computers located outside of
your state, province, country or other governmental jurisdiction where the data protection laws may differ
than those from your jurisdiction.
Your consent to this Privacy Policy followed by your
submission of such information represents your agreement to that transfer.
Brightika, Inc.
will take all steps reasonably necessary to ensure that your data is treated securely and in accordance
with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a
country unless there are adequate controls in place including the security of your data and other personal
information.
Disclosure Of Data Disclosure for Law Enforcement
Under certain circumstances, Brightika, Inc. may be required to disclose your Personal Data if
required to do so by law or in response to valid requests by public authorities (e.g. a court or a
government agency).
Legal Requirements
Brightika, Inc. may disclose your Personal
Data in the good faith belief that such action is necessary:
To comply with a legal obligation
To protect and defend the rights or property of Brightika, Inc.
To prevent or
investigate possible wrongdoing in connection with the Service
To protect the personal safety of
users of the Service or the public
To protect against legal liability
Security Of Data In order to help ensure a secure of your data, we
are developing and implementing administrative, technical and physical security measures to protect your
data from unauthorized access or against loss, misuse or alteration.
The security of your data is
important to us, but remember that no method of transmission over the Internet, or method of electronic
storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal
Data, we cannot guarantee its absolute security.
"Do Not Track"
Signals We do not support Do Not Track ("DNT"). Do Not Track is a preference you can
set in your web browser to inform websites that you do not want to be tracked.
You can enable or
disable Do Not Track by visiting the Preferences or Settings page of your web browser.
You can
opt-out of interest-based advertising on mobile applications by checking the privacy settings of your
Android or iOS device and selecting "limit ad tracking" (Apple iOS) or "opt-out of interest based ads"
(Android).
Your Data Protection Rights Under General Data Protection Regulation
(GDPR) If you are a resident of the European Economic Area (EEA), you have certain data
protection rights. Brightika, Inc. aims to take reasonable steps to allow you to correct, amend, delete,
or limit the use of your Personal Data.
If you wish to be informed what Personal Data we hold
about you and if you want it to be removed from our systems, please contact us.
In certain
circumstances, you have the following data protection rights:
The right to access, update or to
delete the information we have on you.
Whenever made possible, you can access, update or request
deletion of your Personal Data. To perform these actions, please contact us to assist you.
The
right of rectification. You have the right to have your information rectified if that information is
inaccurate or incomplete.
The right to object. You have the right to object to our processing of
your Personal Data.
The right of restriction. You have the right to request that we restrict the
processing of your personal information.
The right to data portability. You have the right to be
provided with a copy of the information we have on you in a structured, machine-readable and commonly used
format.
The right to withdraw consent. You also have the right to withdraw your consent at any
time where Brightika, Inc. relied on your consent to process your personal information.
Please
note that we may ask you to verify your identity before responding to such requests.
You have the
right to complain to a Data Protection Authority about our collection and use of your Personal Data. For
more information, please contact your local data protection authority in the European Economic Area (EEA).
Service Providers We may employ third party companies and individuals
to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform
Service-related services or to assist us in analyzing how our Service is used.
These third
parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not
to disclose or use it for any other purpose.
Analytics
We may use third-party
Service Providers to monitor and analyze the use of our Service.
Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic.
Google uses the data collected to track and monitor the use of our Service. This data is shared with other
Google services. Google may use the collected data to contextualize and personalize the ads of its own
advertising network.
For more information on the privacy practices of Google, please visit the
Google Privacy Terms web page: http://www.google.com/intl/en/policies/privacy/
Amplitude
Amplitude is an analytics service.
We also encourage you to review the amplitude policy
for safeguarding your data: https://amplitude.com/privacy
AppMetrica
AppMetrica is
an analytics service provided by YANDEX, Oy.
We also encourage you to review the AppMetrica
policy for safeguarding your data: https://yandex.ru/legal/confidential/
AppsFlyer
AppsFlyer is an analytics service provided by AppsFlyer Ltd/
We also encourage you to review
the AppsFlyer policy for safeguarding your data: https://www.appsflyer.com/privacy-policy/
Adjust
Adjust is an analytics service provided by Adjust GmbH.
We also encourage you to
review the Adjust policy for safeguarding your data:
https://www.adjust.com/terms/privacy-policy/
Kochava
We collect the following categories of your personal information and may
sell it to third parties: identifiers, commercial information, internet or other electronic network
activity information, geolocation data, and inferences drawn from these categories.
We also
encourage you to review the Kochava policy for safeguarding your data:
https://www.kochava.com/support-privacy/
Unity Analytics
Unity Analytics is provided
by Unity Technologies.
We also encourage you to review the Unity Technologies policy for
safeguarding your data: https://unity3d.com/legal/privacy-policy
Facebook Products
Facebook Products is provided by Facebook, Inc. and Facebook Ireland Ltd.
We also encourage
you to review the Facebook policy for safeguarding your data: https://www.facebook.com/privacy/explanation
Advertising
We may use third-party Service Providers to show advertisements to you
to help support and maintain our Service.
AdMob by Google
AdMob by Google is
provided by Google Inc.
You can opt-out from AdMob by Google service by following the
instructions described by Google: https://support.google.com/ads/answer/2662922?hl=en
For more
information on how Google uses the collected information, please visit the "How Google uses data when you
use our partners' sites or app" page:http://www.google.com/policies/privacy/partners/ or visit the Privacy
Policy of Google: http://www.google.com/policies/privacy/
AppLovin
AppLovin is
provided by the AppLovin Corporation.
If you'd like to opt-out from AppLovin service, please
visit the AppLovin Opt-out page: https://www.applovin.com/optout
If you'd like to learn more
about AppLovin, please visit the Privacy Policy page of AppLovin: https://www.applovin.com/privacy
Unity Ads
Unity Ads is provided by Unity Technologies.
If you'd like to
learn more about Unity Ads, please visit the Privacy Policy page of Unity Technologies:
https://unity3d.com/legal/privacy-policy
Behavioral Remarketing
Brightika, Inc. uses
remarketing services to advertise on third party websites to you after you visited our Service. We and our
third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our
Service.
Google AdWords
Google AdWords remarketing service is provided by Google
Inc.
You can opt-out of Google Analytics for Display Advertising and customize the Google Display
Network ads by visiting the Google Ads Settings page:http://www.google.com/settings/ads
Google
also recommends installing the Google Analytics Opt-out Browser Add-on
-https://tools.google.com/dlpage/gaoptout - for your web browser. Google Analytics Opt-out Browser Add-on
provides visitors with the ability to prevent their data from being collected and used by Google
Analytics.
For more information on the privacy practices of Google, please visit the Google
Privacy Terms web page: http://www.google.com/intl/en/policies/privacy/
Twitter
Twitter remarketing service is provided by Twitter Inc.
You can opt-out from Twitter's
interest-based ads by following their instructions:https://support.twitter.com/articles/20170405
You can learn more about the privacy practices and policies of Twitter by visiting their Privacy Policy
page: https://twitter.com/privacy
Facebook
Facebook remarketing service is provided
by Facebook Inc. and Facebook Ireland Ltd.
You can learn more about interest-based
advertising from Facebook by visiting this page: https://www.facebook.com/help/164968693837950
To
opt-out from Facebook's interest-based ads follow these instructions from Facebook:
https://www.facebook.com/help/568137493302217
Facebook adheres to the Self-Regulatory Principles
for Online Behavioral Advertising established by the Digital Advertising Alliance. You can also opt-out
from Facebook and other participating companies through the Digital Advertising Alliance in the USA
http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada
http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe
http://www.youronlinechoices.eu/, or opt- out using your mobile device settings.
For more
information on the privacy practices of Facebook, please visit Facebook's Data Policy:
https://www.facebook.com/privacy/explanation
Customer support
Brightika, Inc. uses
third party customer support services to provide customer support within the Service.
Helpshift
Helpshift customer support service provided by Helpshift, Inc.
You can learn
more about the privacy practices and policies of Helpshift by visiting their Privacy Policy page:
https://www.helpshift.com/legal/privacy/
Zendesk
Zendesk customer support service
provided by Zendesk, Inc.
You can learn more about the privacy practices and policies of
Zendesk by visiting their Privacy Policy
page:https://www.zendesk.com/company/customers-partners/privacy-policy/
Payments We may provide paid products and/or services within the
Service. In that case, we use third-party services for payment processing (e.g. payment processors).
We will not store or collect your payment card details. That information is provided directly to
our third-party payment processors whose use of your personal information is governed by their Privacy
Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security
Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of payment information.
The payment
processors we work with are:
Apple Store In-App Payments
Their Privacy Policy can be
viewed at https://www.apple.com/legal/privacy/en-ww/
Google Play In-App Payments
Their
Privacy Policy can be viewed at https://www.google.com/policies/privacy/
Links To
Other Sites Our Service may contain links to other sites that are not operated by us.
If you click on a third party link, you will be directed to that third party's site. We strongly advise
you to review the Privacy Policy of every site you visit.
We have no control over and assume no
responsibility for the content, privacy policies or practices of any third party sites or services.
Children's Privacy Our Service does not address anyone under the age
of 18 ("Children").
We do not knowingly collect personally identifiable information from anyone
under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us
with Personal Data, please contact us. If we become aware that we have collected Personal Data from
children without verification of parental consent, we take steps to remove that information from our
servers.
Changes To This Privacy Policy We may update our Privacy
Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this
page.
We will let you know via email and/or a prominent notice on our Service, prior to the
change becoming effective and update the "effective date" at the top of this Privacy Policy.
You
are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are
effective when they are posted on this page.
Contact Us If you have
any questions about this Privacy Policy, please contact us by email:
feedback@brightika.com